Friday, September 4, 2009

So let's wrap this bad boy up.

So in the continuing saga of the soft drink commercial that would die a horrible death, where the live action director didn't want an animated character to ruin his combination live action animated spot and so forth and so on. The worst part of this whole fiasco was revealed in the live action tag, the "money shot" where the soft drink is tossed back in one big hearty gulp by a macho stud. The actor not previously present on the set, walked in and donned his wardrobe and instantly reminded everyone of Michael Jordan. Everyone of course except the live action producer and director who assured the client that he was too muscular to be "Mike". The situation came to a head when the video assist revealed that this guy's profile, Helen Keller herself couuld have seen the resemblance. The soft drink executives asked this animation director his opinion, and I stated the obvious truth (too heated glares from the live action company), "He looks exactly like Michael Jordan". Why is this a problem? Well the main issue would be infringement upon Jordan's image, false advertisement, and the fact that Jordan was not under contract with this soft drink company. OOPs. Duh. Not good. Okay, so they re-shot the tag a week later, and used a non-union talent. Guess what? He turned out to be a convicted felon. The soft drink company received a call from a New York drug lord telling our little soft drinkers, that the new tag guy was a convicted murderer. Oh happy, happy, joy, joy our greatest opportunity in the proverbial toilet. The spot was pulled after only three weeks on air. It took us over a year to get it for our reel. YAY, KNuckleHEads!!!

2 comments:

  1. Wow. Reeling in my past. I actually remember seeing this on air. If we were a band we would have had seventeen Top 40 disasters.

    Unfortunately, there isn't a Nuggets Box Set chronicling our greatest hits to prove that we really existed. That's why people take pictures of each other. Look it up.

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  2. We had are share of fun didn't we?

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